A new ethical travel company. Primary and secondary research, allowed me to identify a gap in the voluntourism market for short term volunteering while on holiday.

 

ELSEWHERE; is an eco-tourism platform that is built on the principles of soulful hospitality. Encouraging consumers to connect and give back to the communities they visit through short term volunteering activities.

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The creation of this concept was created through a series of key drivers, market sector trends creating an in-depth research document, business plan, destination guide, website, and application. 

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KEY SKILLS LEARNT

• Research leading to creating an original unique idea that filled a gap in the market

• Self reflection and development

• Collaboration 

• Depth and breadth of research 

• Negotiation of my brief to create outcomes relevant to my project

• Entrepreneurship and innovation

• Market analysis

• Justification and articulation of ideas

• Time management and organisation

• Commercial awareness

• Peer learning

• Project ownership

• Personal development